My partner came to me with ideas for us to advertise our business more. He wanted us to be innovative and think more out of the box. One of the ideas was to use sunglasses as an advertising promotion. I did not like the idea, silly idea here in New Mexico. But he was into it, pretty insistent. He showed me the clear sunglasses with the blue lenses. We could get them customized with our company name and telephone number right there on the sides. He convinced me to do it. Clear sunglasses with blue lenses for residential pool cleaning business like ours. Turns out to be genius.